Your last 5 posts had 0 CTA and no price shown.

Problem

Customers who want to order have no way to act. They see the content and leave.

Action

Add price + order link to every post caption. Use "Order now → [link]" at the end.

You posted 0 times on Thursday and Saturday between 7–9PM.

Problem

These are Saudi Arabia's peak ordering hours. You're invisible during prime time.

Action

Schedule 1 post every Thursday and Saturday at 8PM — product photo with price and order link.

100% of your recent posts are static images. 0 Reels published this month.

Problem

Instagram Algorithm gives Reels 3x more reach than static posts. You're losing free exposure.

Action

Replace 2 static posts/week with 30-second Reels. Show product preparation or customer reactions.

8 DMs unanswered for more than 2 hours this week.

Problem

In Saudi Arabia, customers who don't get a quick reply order from a competitor. Average loss: 150 SAR per lost DM.

Action

Activate Ruffino auto-reply for DMs. Set a menu + order link as instant response.

Your ad CTR is 0.8%. Industry benchmark for F&B Saudi is 2.1%.

Problem

You're spending budget on ads that nobody clicks. Current waste: ~600 SAR/week.

Action

Change ad creative to a close-up food photo with price visible. Add "Order now" as CTA button.

No loyalty offer or repeat-customer campaign detected in the last 30 days.

Problem

Acquiring a new customer costs 5x more than retaining one. You're ignoring your most valuable asset.

Action

Run a "Second order" campaign: DM customers who ordered 14+ days ago with a 10% comeback discount.

Your Instagram bio has no price range, no order link, and no WhatsApp number.

Problem

First-time visitors don't know how to order. They leave without converting.

Action

Update bio: add price range (ex: "150–300 SAR"), link to menu or WhatsApp, and one clear CTA.

No Ramadan or seasonal content strategy detected for the next 30 days.

Problem

Ramadan is the highest-revenue period for F&B in Saudi Arabia. Brands that prepare 3 weeks ahead capture 40% more orders.

Action

Brief Tchato now to generate a full Ramadan content calendar with daily post templates and offer ideas.

Only 1 out of 10 recent posts shows a price.

Problem

In F&B, hiding prices reduces conversion. Saudi customers expect transparent pricing before ordering.

Action

Show price on every product post. Format: "[Product name] — 85 SAR · Order via DM or link in bio"

0 influencer collaborations or UGC campaigns in the last 60 days.

Problem

Organic growth has slowed. Without social proof from real customers or influencers, acquiring new customers costs more.

Action

Identify 3 micro-influencers (10k–50k followers) in Riyadh food scene. Offer a free tasting in exchange for a Reel post.